After I Submit
Once you've published your single item post or your data feed has finished processing, how long your items remain active will depend on the type of information you're submitting. For example, products will remain active in Google Base for up to 30 days. This helps keep your data fresh and ensures that our users get relevant results. You can find a complete list of maximum expiration dates here. We highly recommend resubmitting your data feed regularly, up to once per day to ensure that your items remain active.
After you've submitted your items, one of our specialists may review your content. We'll do some quick checks to make sure your items are formatted correctly and adhere to our program policies.
Some formatting errors may prevent us from publishing your data feed items. You can check your data feed file for errors on the Data Feeds tab of your account by using the "see details and get help" link.
Additionally, items that do not comply with our Terms of Service and our Program Policies will be disapproved.
Based on relevance, your item may appear on Google properties like Google Product Search and our main Google Web Search.